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Hello, I'm Scot MacTaggart, and I specialize in transforming mature companies into agile, high-performing enterprises. With decades of experience leading transformational change, I help established businesses overcome stagnation and seize new opportunities in today’s competitive market.
With over 25 years of experience, I've focused on strategic analysis, smart building innovation, and closing multi-million-dollar deals. This practical experience equips me to drive steady, disruptive growth and help established businesses adapt and thrive.
Why Hire Me and My Team?
• Streamlined Operations: I begin with a comprehensive review of your current go-to-market systems and processes to identify bottlenecks and inefficiencies. By applying targeted process improvements and re-engineering workflows, I help eliminate waste, reduce costs, and boost both productivity and profitability.
• Strategic Repositioning: Utilizing deep market insights and competitive analysis, I work to realign your business strategy. This means refining your value proposition, exploring new customer segments, and positioning your company to capture untapped market opportunities—all to ensure sustainable, long-term growth.
• Innovative Transformation: I integrate cutting-edge digital tools and operational innovations to modernize your business. This approach not only future-proofs your organization against evolving market trends but also enhances agility and customer engagement, accelerating your overall market impact.
• Market research, competitive analysis, and business model innovation
• Transformation roadmaps, go-to-market strategies, and portfolio planning
• Financial forecasting, investor relations, and capital planning
• Change management and strategic alignment initiatives
• Ideation, concept validation, and feasibility studies
• MVP strategy, prototyping, and UX/UI design
• Agile development, iterative testing, and cross-functional coordination
• Website Development:
– Custom design and responsive development projects
– CMS integration, e-commerce setups, and project timelines
– Mobile optimization with staged rollouts
• Email Marketing:
– Campaign planning, segmentation, and performance tracking
– A/B testing, automation setup, and milestone reviews
• Social Media Management:
– Strategic content calendars and campaign management
– Community engagement, influencer collaborations, and scheduling
• SEO & Digital Analytics:
– SEO audits, keyword strategies, and execution plans
– Performance monitoring and iterative optimization
• Additional Digital Services:
– Content marketing, PPC campaigns, conversion rate optimization
– Project oversight for integrated digital marketing efforts
• Hype and trend analysis
• IT infrastructure planning, cloud migration, and legacy system modernization
• Cybersecurity, data protection, and regulatory compliance
• Integration of smart systems, IoT, multimedia, and automation
• Data analytics, business intelligence, and performance monitoring
• Process and workflow optimization with project roadmaps
• End-to-end project and change management
• Vendor and supply chain management integrated with program oversight
• Quality assurance, testing protocols, and continuous improvement cycles
• Remote collaboration tools with clear project deliverables
• Executive coaching, leadership training, and mentoring
• Recruitment, onboarding, and talent management initiatives
• Organizational culture transformation and change management programs
• Employee training, performance management systems, and succession planning
• CRM deployment, customer success programs, and support infrastructure
• Design and management of helpdesk systems, feedback loops, and post-launch engagement
• Continuous improvement projects for customer experience optimization
• Customer journey mapping, UX analysis, and CRM implementation
• Helpdesk and support system design, feedback loops, and loyalty programs
• Community building and post-launch customer success initiatives
• Strategic partnership and alliance building with project timelines
• Accelerator/incubator program design and management
• Innovation workshops, hackathons, and cross-collaboration initiatives
• Corporate venture projects and market trend analysis initiatives
• Integrated project planning and portfolio management across all service lines
• Cross-functional team coordination, resource allocation, and schedule management
• Risk management, performance tracking, and milestone reporting
• Communication protocols and stakeholder engagement strategies
• ESG strategy development, sustainability reporting, and compliance
• Corporate social responsibility (CSR) initiatives and community engagement
• Environmental impact assessments and green technology integration